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ProperIntro

For brands

The right people for your story, and the people who speak for you.

ProperIntro maps the journalists, editors and creators who cover your category, with the evidence behind each match, and shows who represents whom so every introduction goes through the right door.

What you get

From category to contact, with the reasoning shown.

Find who covers you

Search by topic and recent work. Every match shows the articles behind it, so you pitch people who actually write about your space.

See the whole team

Search a name and see their representatives. Search an agency and see its roster. No more guessing who to call.

Keep agencies in step

Team activity shows who has pitched whom and where each pitch stands, so two people never reach out to the same contact for the same thing.

Respect protected contacts

Some senior contacts are protected. Send a short preview of your pitch; their details are revealed only if they accept.

Prove the result

Log coverage and send clients a clean report with placements and totals.

Stay current

Job-change alerts tell you when a contact moves outlet, before you email the wrong place.

Bring your story to the right desk.

Start with the free demo and see who covers your category.